The death of Charlie Kirk reignited questions about how political speech online collides with the workplace. In Colorado, employee expression is legally protected in many cases, but reputational risk is another story. When personal posts go public, both employees and employers face exposure. The challenge is not choosing sides, but preparing for the crisis that follows.
Most law firms think they’re ready for a crisis until they’re the ones in the headlines. In a world where legal spin no longer earns trust, reputation is won by the firms that move fast, speak clearly, and lead with their values. This guide breaks down why traditional crisis responses fail and how modern firms can prepare before the pressure hits.
When your CEO becomes the headline, your company is already in crisis. Whether it’s a moral misstep or a viral video, how you respond will define your brand. This guide walks you through the five essential steps every company must take to control the damage, communicate clearly, and protect what matters most: your company’s credibility.